Our story.
Two of our founders live with Type 1 diabetes every day - the kind you can’t reverse.
But we're building the actionable, trusted insights we never had, for people struggling with preventable diabetes, pre-diabetes and overweight.
We're here not just to change the narrative about metabolic health, but to rewrite it, offering trusted and holistic guidance created by people who have lived the problem, and solution.
Our mission is to create a lasting impact, empowering ordinary people with the foundations for a lifetime of health and well-being.
Our Team.
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Cara Ceppetelli
Co-founder + CxO
Living with Type 1 diabetes for 13 years + CGM wearer for 7 years
Cordon Bleu trained chef
Nutrition Science @ Stanford
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Jaie Genadt
Co-founder + CP&TO
Living with Type 1 diabetes for 16 years , ultra-athlete + CGM wearer for 8 years
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Paul Hemings
Co-founder + CEO
2x family members living with T1D; lost a close friend to complications of diabetes at 35
Our Advisors
We have unparalleled depth of insights across metabolic and longevity science, behavioural psychology, wearables, technology and industry.